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Diploma of Digital Marketing

Gain the skills you need to kickstart your digital marketing career. Learn how to plan, run and optimise digital marketing campaigns.

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Here are all the units included in the Diploma of Digital Marketing.

  • Persuasive Copywriting (Unit BSBMKG555)

    Course

    Learn how to write engaging copy that persuades people to take action.

  • Social Media Engagement (Unit BSBMKG546)

    Course

    Discover how to research target audiences then successfully engage them on social media.

  • Ecommerce Marketing (Unit BSBMKG547)

    Course

    Discover how to create and optimise online shopping experiences for brands.

  • Performance Marketing (Unit NAT10931002)

    Course

    Learn how to plan, implement and optimise performance marketing campaigns.

  • Organic Marketing (Unit NAT10931003)

    Course

    Learn how to plan, implement and optimise organic marketing campaigns.

  • Testing to Optimise Performance (Unit NAT10931005)

    Course

    Discover how to use testing to continually improve a brand's marketing performance.

  • Marketing Automation (Unit NAT10931004)

    Course

    Learn how to use marketing automation to improve the efficiency and effectiveness of a brand's marketing.

  • Omnichannel Marketing (Unit NAT10931001)

    Course

    Discover how to plan, implement and optimise marketing campaigns that span both online and offline channels.

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